We build too many walls and not enough bridges.
— Isaac Newton
Via Bridges is an innovative engineering and construction company offering a large scale of services and solutions which are best suitable to the needs of the client and the measurements of the project. Via Bridges specializes in the bridges engineering field and connects between creativity and stability, between the big picture and the small details, and between two people, the engineers leading it. The work process at Dan Alexander & Co. included developing the perception and strategy, and creating the visual language expressed in branded items and a website. We crafted a visual identity which is based on geometrical shapes and minimalistic color palette. We created patterns inspired by brutalist architecture, a unique logotype, and offered a photographic language that will be used for all brand products.